Broadband, cloud computing and smart phones

The reasons for my being upbeat are really sort of twofold," says Accenture’s Country Managing Director for Australia and New Zealand, Jack Percy.
"One is that the Australian economy is doing a lot better than other Western economies around the world, and is doing pretty well on an absolute basis as well as doing very well on a relative basis.

"In addition to that, the convergence of three components of technology that, over the years, have been developing but are not at a level where they’re coming together in a way that can really transform the way technology’s used to drive business.

" Those three things are almost ubiquitous, almost unlimited broadband; the development of cloud computing, which in effect means the almost unlimited access to processing and data storage capacity, from anywhere in the world, and then the third thing is the intelligence that exists in the new smartphones.

"I mean, the obvious one that is really taking off now is media, but there are opportunities for almost every business to look at how that convergence of those technologies can really transform the way that they reach their clients and the way that they communicate between themselves."

- interviewed for the Qantas inflight program Talking Business.